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Contemporary Sport Management 6th Edition With Web Study Guide

Contemporary Sport Management 6th Edition With Web Study Guide


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    Contemporary Sport Management returns with a new edition that makes this popular introductory text stronger and more applicable than ever for students who plan to enter, or are considering entering, the field of sport management.

    The sixth edition of Contemporary Sport Management offers the knowledge of 58 highly acclaimed contributors, 25 of them new to this work. Together, they present a wide array of cultural and educational backgrounds, offer a complete and contemporary overview of the field, and represent the diversity that is noteworthy of this profession.

    This latest edition offers much new and updated material:
    • A new chapter on analytics in the sport industry
    • New and updated international sidebars for each of the book’s 21 chapters, with accompanying questions in the web study guide
    • New professional profiles showcasing the diversity in the field
    • Streamlined chapters on sport management history and sociological aspects of sport management, emphasizing the issues most relevant to today’s sports managers
    • Updated sidebars and learning features, including Historical Moment sections, chapter objectives, key terms, social media sidebars, sections on applied practice and critical thinking, and more
    In addition, Contemporary Sport Management offers an array of student and instructor ancillaries:
    • A revamped web study guide that contains over 200 activities, presented through recurring features such as Day in the Life, Job Opportunities, and Learning in Action
    • An instructor guide that houses a sample syllabus, instruction on how to use the web study guide, a section on promoting critical thinking in sport management, lecture outlines, chapter summaries, and case studies from the journal Case Studies in Sport Management to help students apply the content to real-world situations
    • A test package and chapter quizzes that combine to offer 850 questions, in true/false, fill-in-the-blank, short answer, and multiple choice formats
    • A presentation package of 350 slides covering the key points of each chapter, as well as an image bank of the art, tables, and content photos from the book
    This new edition addresses each of the common professional component topical areas that COSMA (the Commission on Sport Management Accreditation) considers essential for professional preparation: sport management foundations, functions, environment, experiential learning, and career development.

    Contemporary Sport Management is organized into four parts. Part I provides an overview of the field and the important leadership concepts associated with it. Part II details the major settings in which many sport management positions are carried out. In part III, readers learn about the key functional areas of sport management, including sport marketing, sport consumer behavior, sport communication, sport facility and event management, and more. And in part IV, readers examine current sport management issues, including how sport management interfaces with law, sociology, globalization, analytics, and research.

    Every chapter includes a section or vignette on international aspects of the field and ethics in sport management. This text particularly focuses on the ability to make principled, ethical decisions and on the ability to think critically. These two issues, of critical importance to sport managers, are examined and analyzed in detail in this book.

    Contemporary Sport Management, Sixth Edition, will broaden students’ understanding of sport management issues, including international issues and cultures, as it introduces them to all the aspects of the field they need to know as they prepare to enter the profession. With its up-to-date revisions and new inclusions, its internationally renowned stable of contributors, and its array of pedagogical aids, this latest edition of Contemporary Sport Management maintains its reputation as the groundbreaking and authoritative introductory text in the field.


    Text for undergraduate courses in sport management and sport business. Reference for libraries and students.

    Table of Contents

    A Letter to Students and Instructors
    Part I. Introduction to Sport Management
    Chapter 1. Managing Sport
    Paul M. Pedersen, PhD; Lucie Thibault, PhD
    Defining Sport and Sport Management
    Nature and Scope of the Sport Industry
    Unique Aspects of Sport Management
    Sport Management Competencies
    Future Challenges and Opportunities
    Learning Aids
    Chapter 2. Developing a Professional Perspective
    Sally R. Ross, PhD; Brian P. McCullough, PhD; Susan E.C. Simmons, PhD?
    Professional Preparation
    Professional Attitude
    Career Planning and Management
    Information for Occupational Success
    Learning Aids
    Chapter 3. Historical Aspects of the Sport Business Industry
    Elizabeth A. Gregg, PhD; Brenda G. Pitts, EdD; Paul M. Pedersen, PhD
    Historical Aspects of Commercialization in Sport
    Historical Aspects of the Sport Market
    Critical Thinking in the History of the Sport Business Industry
    Ethics in the History of the Sport Business Industry
    Learning Aids
    Chapter 4. Management Concepts and Practice in Sport Organizations
    Kathy Babiak, PhD; Kathryn L. Heinze, PhD; Lucie Thibault, PhD
    Organization Defined
    Organizational Environment
    Organizational Effectiveness
    Organizational Structure
    Organizational Design
    Structure and Design of Sport Organizations
    Organizational Culture
    Organizational Change
    Critical Thinking in Sport Organizations
    Ethics in Sport Organizations
    Learning Aids
    Chapter 5. Managing and Leading in Sport Organizations
    Shannon Kerwin, PhD; Ming Li, EdD; Laura J. Burton, PhD
    Theoretical Approaches to Management
    Management Functions
    Classifications of Managers
    Managerial Skills
    Decision Making, Authority, and Power
    Human Resource Management
    Organizational Diversity
    Critical Thinking in Sport Managing and Leading
    Ethics in the Leadership of Sport Organizations
    Learning Aids

    Part II. Selected Sport Management Sites
    Chapter 6. Community and Youth Sport
    Marlene A. Dixon, PhD; Jennifer E. McGarry, PhD; Justin Evanovich, PhD
    Origins of Community Sport
    Youth Sport History
    Definition of Community Sport
    Size and Scope of Community Sport
    Types of Community Sport Organizations
    Management Challenges
    Adult Community Sport Offerings
    Youth Sport Offerings
    Critical Thinking in Youth and Community Sport
    Ethics in Community and Youth Sport
    Learning Aids
    Chapter 7. Interscholastic Athletics
    Eric W. Forsyth, PhD; Tywan G. Martin, PhD; Warren A. Whisenant, PhD
    Arrival of Interscholastic Athletics
    Governance of Interscholastic Athletics
    Value of Interscholastic Athletics Programs
    Participation Numbers
    Operating Models
    Careers in Interscholastic Athletics
    Issues Facing Interscholastic Athletics
    Critical Thinking in Interscholastic Athletics
    Ethics in Interscholastic Athletics
    Learning Aids
    Chapter 8. Intercollegiate Athletics
    Ellen J. Staurowsky, EdD; Robertha Abney, PhD; Nicholas M. Watanabe, PhD
    Origins of Intercollegiate Athletics Governance
    College Sport Finance
    Intercollegiate Athletics Administrators
    Critical Thinking in Intercollegiate Athletics
    Ethics in Intercollegiate Athletics
    Learning Aids
    Chapter 9. Professional Sport
    Jacqueline McDowell, PhD; Amy Chan Hyung Kim, PhD; Natasha T. Brison, PhD
    Historical Aspects of Professional Sport
    Unique Aspects of Professional Sport
    Revenue Sources for Professional Sport Teams
    Future Challenges Facing Professional Sport
    Career Opportunities in Professional Sport
    Critical Thinking in Professional Sport
    Ethics in Professional Sport
    Learning Aids
    Chapter 10. Sport Management and Marketing Agencies
    Catherine Lahey, MBA, MSBM; Jezali Lubenetski, MBA, MSBM; Danielle Smith, MBA, MSBM
    Functions of Sport Management and Marketing Agencies
    Types of Sport Management and Marketing Agencies
    Careers in Agencies
    Challenges Facing Agencies
    Critical Thinking in Agency Activities
    Ethical Issues in Sport Management and Marketing Agencies
    Learning Aids
    Chapter 11. Sport Tourism
    Heather Gibson, PhD; Sheranne Fairley, PhD; Millicent Kennelly, PhD
    Tourism and the Tourism Industry
    Defining Sport Tourism
    Sustainability and Sport Tourism
    Critical Thinking in Sport Tourism
    Ethics in Sport Tourism
    Learning Aids

    Part III. Selected Sport Management Functions
    Chapter 12. Sport Marketing
    Ketra L. Armstrong, PhD; Patrick Walsh, PhD; Windy Dees, PhD
    Developing a Sport Marketing Plan
    Market Research
    Critical Thinking in Sport Marketing
    Ethics in Sport Marketing
    Learning Aids
    Chapter 13. Sport Consumer Behavior
    Andrea N. Geurin, PhD; Cara Wright, PhD; James J. Zhang, PED
    Understanding the Individual as a Sport Consumer
    Group Influences on the Sport Consumer
    Situational Influences on the Sport Consumer
    Consumer Decision Making in Sport
    Sport Consumer Behavior Challenges and Issues
    Critical Thinking in Sport Consumer Behavior
    Ethics in Sport Consumer Behavior
    Learning Aids
    Chapter 14. Communication in the Sport Industry
    G. Clayton Stoldt, EdD; Stephen W. Dittmore, PhD; Paul M. Pedersen, PhD
    Theoretical Framework of Sport Communication
    Strategic Sport Communication Model
    Media Relations in Sport
    Community Relations in Sport
    Critical Thinking in Sport Communication
    Ethics in Sport Communication
    Learning Aids
    Chapter 15. Finance and Economics in the Sport Industry
    Timothy D. DeSchriver, EdD; Marion E. Hambrick, PhD; Daniel F. Mahony, PhD
    Current Financial Situation of U.S. Professional Sport
    Current Financial Situation of U.S. College Athletics
    Economics of Sport
    Overview of Financial Management
    Sources of Revenues and Expenses for Sport Organizations
    Careers in Financial Management for Sport Organizations
    Critical Thinking in Sport Finance and Economics
    Ethics in Sport Finance and Economics
    Learning Aids
    Chapter 16. Sport Facility and Event Management
    Stacey A. Hall, PhD; Amanda L. Paule-Koba, PhD; Brianna Newland, DSM
    Types of Facilities
    Facility Management
    Event Management
    Critical Thinking in Sport Facility and Event Management
    Ethics in Sport Facility and Event Management
    Learning Aids

    Part IV. Current Challenges in Sport Management
    Chapter 17. Legal Considerations in Sport Management
    Anita M. Moorman, JD; R. Christopher Reynolds, PhD, JD; Amanda Siegrist, JD
    Basics of Law
    U.S. Constitution
    Federal Legislation
    State Legal Systems
    Summary of Fundamental Sport Law Components
    Future Challenges
    Critical Thinking in Sport Law
    Ethics in Sport Law
    Learning Aids
    Chapter 18. Sociological Aspects of Sport
    Nicole M. LaVoi, PhD; Mary Jo Kane, PhD; Nancy Lough, PhD
    Social Significance of Sport
    Benefits of Sport
    Dark Side of Sport
    Sport as a Vehicle for Social Transformation
    Implications for Sport Managers
    Critical Thinking in Sport Sociology
    Ethics in Sport Sociology
    Learning Aids
    Chapter 19. A North American Perspective on International Sport
    Ceyda Mumcu, PhD; Sylvia Trendafilova, PhD; Lucie Thibault, PhD
    What Is International Sport?
    Expansion of International Sport
    Current Issues in International Sport
    Essentials for Aspiring International Sport Managers
    Forecasting the Future: International Sport 2014 and Beyond
    Critical Thinking in International Sport
    Ethics in International Sport
    Learning Aids
    Chapter 20. Analytics in the Sport Industry
    Kevin Mongeon, PhD; David P. Hedlund, PhD; Ryan Spalding, PhD
    Sport Analytics Process
    Sport Analytics Techniques
    Critical Thinking in Sport Analytics
    Ethics in Sport Analytics
    Sport Analytics in Practice
    Chapter 21. Sport Management Research
    Nola Agha, PhD; Jess C. Dixon, PhD; Brendan Dwyer, PhD
    Research Questions
    Why Sport Managers Need to Understand Research
    What Is Sport Management Research?
    Key Concepts
    Current Challenges in Sport Management Research
    Future of Sport Management Research
    Critical Thinking in Sport Management Research
    Ethics in Sport Management Research
    Learning Aids
    About the Editors
    About the Contributors

    About the Editor

    Paul M. Pedersen, PhD, is a professor of sport management and the director of the sport management program in the School of Public Health at Indiana University at Bloomington (IU). He has worked as a sports writer, sport management consultant, and sport business columnist. Pedersen's primary areas of scholarly interest and research are the symbiotic relationship between sport and communication, and the activities and practices of various sport organization personnel.

    A research fellow of the North American Society for Sport Management (NASSM), Pedersen has published eight books (including Handbook of Sport Communication, Research Methods and Design in Sport Management, and Strategic Sport Communication) and over 95 articles in peer-reviewed outlets such as the Journal of Sport Management, European Sport Management Quarterly, Sport Marketing Quarterly, International Journal of Sports Marketing and Sponsorship, Sociology of Sport Journal, International Review for the Sociology of Sport, and Journal of Sports Economics. He has also been a part of more than 100 refereed presentations at professional conferences and more than 50 invited presentations, including invited addresses in China, Denmark, Hungary, Norway, and South Korea. He has been interviewed and quoted in publications as diverse as the New York Times and China Daily.

    Founder and editor in chief of the International Journal of Sport Communication, he serves on the editorial board of 10 journals. A 2011 inductee into the Golden Eagle Hall of Fame (East High School in Pueblo, Colorado), Pedersen lives in Bloomington, Indiana, with his wife, Jennifer, and their two youngest children, Brock and Carlie. Their two oldest children also live in Bloomington and attend IU: Zack is an undergraduate student, and Hallie is a graduate student.

    Lucie Thibault, PhD, is a professor in the department of sport management at Brock University in Ontario, Canada. She has taught at Brock since 2002. Thibault has also taught at the University of British Columbia and the University of Ottawa. In her quarter century of teaching, Thibault has taught courses in organizational theory, organizational behavior, ethics in sport, globalization of sport, and policy and social issues in sport.

    Thibault serves on the editorial board of the International Journal of Sport Policy and Politics as well as the European Sport Management Quarterly. She has held the roles of associate editor and editor of the Journal of Sport Management. She is a member of the North American Society for Sport Management (NASSM) and was named a research fellow of NASSM in 2001. In 2008, Thibault was awarded the Earle F. Zeigler Lecture Award from NASSM for her scholarly and leadership contributions to the field.

    Thibault’s research interests lie in the formation, management, and evaluation of cross-sectoral partnerships in sport organizations. She also investigates the role of the Canadian government in sport excellence and sport participation and government involvement in developing sport policy. She has been an invited speaker at many conferences around the world. Her research has appeared in numerous scholarly journals, including the Journal of Sport Management, International Review for the Sociology of Sport, Journal of Sport and Social Issues, Huuman Relations, Leisure Studies, European Sport Management Quarterly, International Journal for Sport Policy and Politics, and Nonprofit and Voluntary Sector Quarterly.

    Thibault resides in the Niagara region of Ontario.


    All ancillary materials for this text are FREE to course adopters and available online at

    Instructor guide. Includes a sample syllabus, a special section on promoting critical thinking in sport management, lecture outlines, and chapter summaries.

    Test package. Feature hundreds of questions, in multiple choice, true/false, fill-in-the-blank, and short answer formats.

    Chapter quizzes. Contains a bank of questions, approximately 10 per chapter, which instructors can use to track student progress and comprehension.

    Presentation package plus image bank. Features 350 slides that cover the key points of each chapter. The image bank contains the art, tables, and content photos from the book.

    The presentation package plus image bank is also available for purchase separately • ISBN 978-1-4925-5782-1

    Web study guide. Contains activities in various formats, as well as assignments.

    The web study guide is also available for purchase separately • ISBN 978-1-4925-5783-8